Marketing + Public Relations
UPI LOAN FUND
The Ask
Secure press and promotional event for UPI Loan Fund. Find a high-profile event that offers prospective investors and supporters of the minority-led organization focused on low-income communities.
What We Did
Booked UPI Loan Fund Founder and Executive Director as presenters at the NFL Alumni Event at Super Bowl LVI in Los Angeles and managed all press and networking.
Scheduled exclusive interviews for UPIL Ambassador, Ray Willis, an American former professional football player for the New York Jets and Seattle Seahawks.
Total Pickups
Total Impressions
AIDS Foundation Houston
AIDS Foundation Houston
The Ask
AIDS Foundation Houston asked us to promote their partnership with the online PrEP delivery service MISTR. We were hired weeks before the COVID-19 pandemic lockdown that interrupted our initial plans for live, grassroots events onsite in Greater Houston. We had to pivot immediately.
What We Did
MHM stayed up all night to develop a digital content strategy and successfully pitched strong digital marketing tactics for online promotions. Our strategy worked, increasing sales by 30 percent in the first month, and Mad Hat Maven won awards for the campaign.
Signup Increase For Snapchat & Meta
Landing Page
Visits
Impressions
Mistr Sales Increased During First 30 Days
The Women’s March, HRC, + Advocacy Groups
Advocacy GroupS
The Ask
Mad Hat Maven has been entrusted to build social media campaigns from the ground up—even when that means starting with a blank slate.
What We Did
We’ve worked for a slew of non-profit, political, and advocacy groups in the U.S., including Human Rights Campaign, The Women’s March, and the Montrose Center.
The statistics shown are an example of what we accomplished in the first thirty days of a social media campaign for the launch of an advocacy group.
Followers
Impressions
Total Website clicks from social platforms
Website impressions targeted from social
We’re ready to roll up our sleeves and get to work.
We have helped small-, mid- and global-sized companies all over the world with effective communications – and we have the stats to prove it.
