UPI LOAN FUND (NON-PROFIT)

The Ask

UPI Loan Fund wanted to maximize visibility during one of the biggest global sporting events – NFL Super Bowl LVI. The objective was to promote the Fund to a high-value audience, including alumni, media representatives, and VIP guests, by securing impactful press coverage and ensuring strong brand presence at the event.

What We Did

We crafted and optimized a press release highlighting UPI Loan Fund’s mission and impact, targeting top media outlets for maximum coverage. Alongside media outreach, we attended Super Bowl LVI in Los Angeles to support alumni engagement, strengthen partnerships, and amplify visibility through direct networking and press connections.

306

Total Pickup

194,054,626

Total Potential Audience

1,671

Release Views & Hits

2

Engagement Actions

We’re ready to roll up our sleeves and get to work.

We have helped small-, mid- and global-sized companies all over the world with effective communications – and we have the stats to prove it.